Your Questions, Answered

AlphaWeb is an AI operating system for direct to consumer brands. One AI, Alpha Brain, runs your store, funnels, pages, media buying, creative, A/B testing, and attribution from a single workspace. You talk to it in plain English instead of stitching together a dozen disconnected tools.

Not at all. You describe what you want in chat and Alpha Brain plans it, builds it, and shows you a live preview before anything goes live. If you do know how to code, you can open the code and make changes directly, but it's never required.

It depends on what you're building. A basic storefront with a working product catalog and checkout can be live within a single session. A fully custom, brand matched store with multiple funnels typically takes a few days of back and forth as you review and refine it. Either way, you always see a live preview before anything goes public.

No. AlphaWeb provisions a real commerce backend automatically when you create a workspace, products, orders, customers, and inventory all included. If you already sell elsewhere, you can connect your existing store and migrate at your own pace.

AlphaWeb is $199 per month, with 20% off when you pay yearly. See our pricing page for full details.

Either way works. AlphaWeb is built to run itself once it's set up, so most people build and launch on their own directly in the platform. If you'd rather have it done for you first, White Glove Onboarding is an optional, hands on service where our team of ecommerce operators and AI growth experts builds everything for you, stores, funnels, ads, creative, and automations, then trains your staff to run it going forward. Reach out to learn more about what's included.

Alpha Brain is the AI at the center of your workspace. It knows your brand, your products, your goals, and your history, and it can build pages, run tests, answer questions about your performance, generate creative, and execute changes across your store, all from a single chat.

Yes. Your workspace builds a persistent memory, every decision, preference, and piece of brand context carries forward. Alpha Brain gets sharper about your specific business the longer you use it.

Both, depending on what you want. Routine tasks, like monitoring a test or running a scheduled report, can run on their own. Higher stakes actions, like publishing a page or moving ad budget, can be set to require your approval first. You control where that line sits.

Yes. A waterfall permission system lets you decide exactly what each level of your team can view, edit, or approve, cascading down through your organization. A junior team member can build out a campaign, for example, but it only goes live once a manager reviews and signs off. Team members still have full access to do their day to day work, approvals only kick in for the specific actions you designate as requiring sign off.

Alpha Brain works within the tools and data connected to your workspace, so it stays focused on what you've actually given it access to. It won't touch private third party accounts you haven't connected, and it never makes financial transactions outside your connected ad platforms. For anything high stakes, you always stay in control of final approval.

No. It's a persistent button accessible from any page, so you can ask it a question or hand it a task without leaving whatever you're working on.

Absolutely. You can create teammates focused on specific jobs, customer service, content, operations, finance, and more. Set each one's focus and autonomy level, deploy from a template or build from scratch, and run them on a schedule or on demand.

Yes, once you connect them. Alpha Brain can pull from your connected Shopify store, ad accounts, email platform, and other integrations to give you answers and take actions based on your real business data, not just what's built natively inside AlphaWeb.

Everything runs through one conversation with Alpha Brain. You describe what you want, and it knows whether you're building a full store, a standalone page, or a complete funnel, following the right level of depth for each. You never have to choose which builder to use, you just say what you need, review the live preview, and publish when you're ready.

Your store is your full storefront, homepage, product pages, collections, cart, and checkout, wired to a real commerce backend. A page is any standalone page, an about page, a landing page, a campaign page, published at its own URL on your domain. A funnel is a multi step conversion flow, landing page through checkout, with upsells and a thank you page, built around a specific offer or audience. All three live and work together inside your workspace.

Yes. You can build separate funnels for different audiences, angles, or offers, all live simultaneously. Pair that with A/B testing and you can let data decide what works instead of guessing.

Yes, in as much or as little detail as you want. You can keep iterating through chat, "make the hero bolder," "add a bestsellers row," select a specific section and ask for a targeted change, or make small edits yourself, fix a typo, swap a word, directly on the page. Nothing goes live until you publish it.

Just ask. Alpha Brain treats every page as editable at any time, whether that's a full redesign or a one line tweak. You'll always see a live preview first, and nothing goes live until you approve it.

Yes. When you're ready to go live, AlphaWeb publishes your store, pages, and funnels to your domain. You control what goes live and when, you can publish a new funnel while your store is already running, or update a single page without touching anything else.

Yes, and this is one of the bigger shifts happening in ecommerce right now. Every page Alpha Brain builds ships with structured data and clean product schema by default, so AI shopping agents can read and recommend your products, not just traditional search engines.

Both, automatically. Every page Alpha Brain builds comes with SEO best practices applied by default, metadata, structured data, and clean schema, so you don't need a dedicated specialist just to get found in traditional search. You can also review and adjust titles, descriptions, and metadata for any page directly in your workspace if you want more control. On top of that, every page is built for AEO, answer engine optimization, meaning it's structured to get picked up and cited by AI assistants like ChatGPT, Claude, and Google AI Overviews, which are quickly becoming just as important as traditional search for getting discovered.

A/B testing is built in, not a separate tool. Alpha Brain reads your performance data, identifies what's worth testing, builds the variant, and splits traffic automatically. When there's enough data to call a winner, it can declare and promote it, without you manually configuring anything.

You can test individual funnel steps, headlines, hero sections, CTAs, copy, layout, offers, as well as full page variants. Tests run against the live step your visitors actually see, with results tracked in real time.

Not if you don't want to. Alpha Brain proactively suggests tests based on what it sees in your data, drop off rates, scroll depth, traffic patterns. You approve the plan and it handles the rest. You can also kick one off yourself at any time just by asking.

Yes. AlphaWeb supports multi step experiments where a variant runs across several steps of a funnel simultaneously, useful when you're testing a coherent change to the full flow, not just a single page.

The A/B Tests module tracks live results in your workspace. Alpha Brain monitors for statistical confidence and will flag when a winner is ready to call. For ongoing tests, it can automatically roll the winner forward and start a new cycle.

The winning variant becomes the new default. If you're running a perpetual test, Alpha Brain starts a fresh cycle automatically, testing the next hypothesis against the new control, so your pages keep improving without you having to restart the process manually.

Meta, TikTok, and Google, all from one place. You connect your ad accounts and Alpha Brain can help you analyze performance, shift budget toward what's working, and brief new creative.

Yes. Alpha Brain generates images, video, and voiceover creative directly inside your workspace. It can take a winning concept and produce multiple channel ready variations, and you refine them through chat before anything goes to an ad.

Images, product photos, ad banners, social creatives. Video, UGC style video ads, multi clip sequences, voiceover ads, branded video. Audio, AI voiceover from a curated library of voices. You can also edit existing assets, remove backgrounds, upscale images, add captions to video, and more.

Yes. Competitor Intel scans your competitors' live ad libraries and surfaces their active ads, organized by platform, hook, and creative format, so you can study what's working in your market before spending anything testing it yourself.

When your ad accounts are connected, AlphaWeb gives you a cross platform attribution view so you can see which campaigns and channels are actually driving revenue. Alpha Brain surfaces the data and recommendations, you approve the moves.

Attribution is how you know which ads, channels, and campaigns actually drove a sale. Most ad platforms overclaim credit for conversions, AlphaWeb's attribution layer looks across all your channels at once and gives you a cleaner, more honest picture of what's working, so you're not making budget decisions on inflated platform numbers.

First click, last click, linear, position based, time decay, and paid only. You can run them side by side to see how they disagree, useful when different models tell very different stories about the same campaign, and you need to decide which one matches your actual business logic.

It does, right out of the box. Every funnel step Alpha Brain builds includes analytics tracking automatically, per step exposure counts, conversion rates, drop off rates, and average time on step.

Yes. AlphaWeb connects your paid traffic sources to your funnel performance, so you can see which campaigns are bringing visitors in and exactly where they're converting or dropping off.

For funnel analytics, that's already built in. For connecting Meta Pixel and Conversions API to track events back to your ad account, there's a guided setup inside your workspace that walks you through it step by step.

Checkout is built on a real commerce backend that Alpha Brain wires up automatically. To take live payments, you connect one of AlphaWeb's supported payment gateways through a secure setup flow inside your workspace. Once connected, your store and funnels can accept payments and process orders end to end.

AlphaWeb currently supports Adyen, Authorize.net, BlueSnap, Braintree, Checkout.com, Global Payments, Mollie, NMI, Nuvei, PayPal, PayU, Payload, Rapyd, and Stripe, with more gateways being added over time.

Yes. Recurring billing can be set up for any product through your connected gateway. Once configured, subscription orders, renewals, and billing run automatically, no separate subscription platform to manage.

Yes. AlphaWeb supports one click post purchase upsells and downsells on both funnels and your main store. You define the offer and the conditions, Alpha Brain wires up the flow.

Yes. Checkout runs on tested, maintained payment rails, card data is never exposed or handled directly by AlphaWeb. Payment processing flows entirely through your connected gateway, and AlphaWeb maintains strict security practices across the platform.

That's handled at the gateway level, your connected payment provider manages failed payments, retries, and decline notifications according to their standard logic. You can configure dunning and retry rules directly in your gateway dashboard.

Over 4,000 apps, from core platforms you already use to niche tools, all coordinated through Alpha Brain rather than as separate disconnected logins. You're not rebuilding your stack, you're connecting it.

Yes. Connect your Shopify store and Alpha Brain can work with your real orders, products, and customer data from day one, rather than starting from scratch or running a parallel catalog.

Not at all. AlphaWeb's core commerce, analytics, and publishing tools are all built in, you can build and launch a store without connecting a single external tool. You add integrations as you need them.

With over 4,000 supported apps, most tools are already there. If yours isn't, reach out, integrations are added regularly, and our team can tell you what's on the roadmap or whether there's a workaround.

Yes. Each workspace is fully siloed, your data never touches another customer's environment and is never used to train shared models.

SOC 2 Type II, ISO 27001, GDPR and CCPA readiness, with full encryption in transit and at rest.

No, and this one matters. Your workspace data, your brand, customers, products, and conversations, is yours. It stays in your isolated workspace and is never used to train shared or public AI models.

You're in control here. A permission system lets you define what each team member can see, edit, and approve. For higher stakes actions, you can require human in the loop approval before anything executes.

We keep everything safe for 30 days. Your workspace data, your brand assets, customer history, and every conversation with Alpha Brain stays securely stored in case you change your mind and want to pick up right where you left off. After those 30 days, it's permanently deleted from our systems.

AlphaWeb is $199 per month, with 20% off when you pay yearly. See our pricing page for full details.

Tokens are the unit AlphaWeb uses for AI powered work inside your workspace, generating creative, running builds, and similar tasks. Your plan includes $60 of Tokens free every month, at no extra charge.

You always start the month with a $60 Token balance. At the start of each month we top you back up to $60, so if you used $40 last month, we add the $40 back. Tokens do not stack up, so an unused balance is not carried over on top of your next $60. If you need more than $60 in a month, you can buy extra Tokens at any time.

There isn't a free trial. AlphaWeb is $199 per month, and you start with $60 of AlphaWeb Tokens already in your account.

Yes. There's no long term contract, you can cancel your membership whenever you'd like.

Your store stays intact for 30 days. Everything Alpha Brain built for you, your pages, funnels, products, and settings, is kept securely on the platform in case you'd like to come back and continue exactly where you left off. After those 30 days, it's permanently removed.