Alternatives

Northbeam alternatives for ecommerce brands (2026)

BySam Olawale, Founder, AlphaWebPublishedOctober 25, 2026UpdatedOctober 25, 2026
The short answer

Northbeam lists plans from $1,500 per month for brands spending under $1.5M a year on ads, with higher tiers for larger budgets. Alternatives include Triple Whale (free tier, GMV-based pricing), Cometly and Hyros (ad tracking), and AlphaWeb (attribution built into a commerce platform). Northbeam remains strong for larger paid-media teams.

At a glance

Key takeaways

  • Northbeam prices by tier and data volume; its Starter tier is listed at $1,500 per month.
  • Smaller brands often look for a lower entry cost or a free tier.
  • Triple Whale is the closest peer; AlphaWeb is a different shape (platform plus attribution).
  • Northbeam Enterprise adds media mix modeling, which most alternatives do not offer.

The options

The options, by use case

  1. 1

    Triple Whale

    Best for: Brands that want a free starting tier

    Analytics and attribution with a free plan and GMV-based paid tiers.

    Strengths

    • Free plan
    • Unlimited users on paid plans

    Limits

    • Cost rises with GMV
  2. 2

    Cometly

    Best for: Advertisers wanting sales-led, spend-based pricing

    Ad attribution platform with custom pricing.

    Strengths

    • Ad tracking focus

    Limits

    • No public pricing
  3. 3

    Hyros

    Best for: High-ticket and call-driven sales

    Ad tracking and attribution with call tracking features.

    Strengths

    • Call and offline tracking

    Limits

    • Pricing not clearly public
  4. 4

    AlphaWeb

    Best for: Brands wanting store, checkout and attribution together

    Commerce platform with built-in journey-level attribution.

    Strengths

    • Flat plans from $49 per month
    • Hosts the store and checkout

    Limits

    • No media mix modeling

Cost

Pricing

Northbeam

Starter $1,500 per month (brands spending under $1.5M a year on ads), Professional $3,500 per month (up to $500K a month in ad spend), Growth and Enterprise custom. Pricing is informed by data volume.

Checked October 25, 2026

AlphaWeb

Plans start at $49 per month with a 7-day free trial. AI usage is topped up at cost with no markup, or runs on your own API key.

Checked October 25, 2026

The decision

Which should you choose?

Choose Northbeam if

  • Your ad spend is large enough that dedicated multi-touch attribution pays for itself.
  • You need media mix modeling from an attribution vendor.

FAQ

Frequently asked questions

How much does Northbeam cost?

Northbeam lists Starter at $1,500 per month and Professional at $3,500 per month, with Growth and Enterprise on custom pricing. Check its pricing page for current terms.

What is the cheapest Northbeam alternative?

Triple Whale offers a free plan, and AlphaWeb starts at $49 per month, though they cover different scopes. Compare features, not just price.

Does AlphaWeb replace Northbeam?

For journey-level attribution and revenue by channel, it can. If you need media mix modeling, Northbeam Enterprise is purpose-built for that.

Keep reading

Related comparisons

AlphaWeb is our product, so read this as a vendor comparison. See how we compare and how to request a correction.

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